Your Business and the InternetThe No Hype Truth about Internet Marketing and Your Business

Let us help with Internet Marketing

Boulder, Colorado

Welcome Business Owner;

I am not going to tell you we can double your sales at half your marketing cost. And I won't tell you Internet Marketing is the quickest way to big riches and a life of leisure. And I'm not telling you that if you use us, success will happen in days.

Don't get me wrong. It is true. Internet Marketing can be remarkably effective. And it can substantially increase the income of your business.

What I will tell you, as accurately as I can, is how Internet Marketing can help your business, and what it really takes to make it happen.

You can then decide if you can use professional help, and if we at Piaf, Inc. are the right match for your needs.

But first, I don't want to waste your time if you are not right for our services. So, if you answer "yes" to the following, then you should read on.

  • Do you have an established business and a website?
  • Do you want a website or a better website?
  • Do you recognize that your business may significantly benefit from Internet Marketing?
  • Do you have a reasonable marketing (advertising) budget and initial investment money to establish an Internet Marketing campaign?
  • Do you know that Internet Marketing can be complicated and technical?
  • Do you understand that the most effective implementation of Internet Marketing is done over time?

Still with me? Now I would like to answer some basic questions that you may have.

If you want a website or a better website

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How long does it take to see results?

Depending on how we approach your situation, initial results could be seen in about a month. Generally, you will see increasing improvement over several months. Sometimes the increase is steep, sometimes gradual. A lot depends on your specific market, and your current situation. But you will see significant improvement, and it will be measured. With internet marketing, there is no reason to guess about its effectiveness.

How much will it cost?

It will generally take at least a thousand dollars to identify the best direction for your business and possibly launch a test to get real data for your business. Over all, plan on spending a few thousand dollars to be reasonably effective. After that, it will be clear how additional effort will continue to provide increased return. Keep in mind that advertising costs will be separate from any of our fees.

After the fundamentals of your specific Internet Marketing strategy are developed and working, there are ongoing maintenance costs. These costs are quite modest and may consist of monthly optimization, and an overall assessment once or twice a year.

We strive to implement what is most effective for your business and situation. If we don't see a good Return On Investment (ROI) for the money you spend for our services, we will let you know.

Can we work with a budget over time?

We can easily work within a budget over time. In fact, due to the nature of Internet Marketing, spacing out the work over time is one of the most efficient ways to proceed. This allows decisions to be made based on more accurate data specific for your business. As things start to work, we can leverage continued effort into maximizing your return based on actual results.

For the case of PPC (Pay Per Click) for example, this allows us to implement a short term plan to test and confirm an approach with a good return on your advertising dollar. Once established, you will be able to increase your ad spend, knowing you will get a positive return.  SEO (Search Engine Optimization) takes significantly more time to see results, and is also best done over time.

How Do We Begin?

If you have read this far, it is likely you are seriously considering whether professional help with Internet Marketing will be worth it. The sooner we start, the sooner you will see returns. So please don't hold back and Contact Us.

One final point.

We are a small shop and pride ourselves with personal service. We will not take more clients than we can effectively handle. And we view our relationship with you as a partnership with a common goal of improving your business via Internet Marketing.

We are currently accepting new clients. So when you are ready to get started, please don't hesitate to Contact Us. We are looking forward to working with you!

Best Regards,

Peter J. Makuta, Piaf Inc.


Please explore our website. All the articles and information on this website are written specifically to inform you, as accurately as we possibly can, about how Internet Marketing can help your business, how we approach your situation, and what it really takes to make it happen. Learning more about What We Do, is a good place to start.

Your success is what counts. Let us share our approach.

If you have a moment, please read our article: "The True Goals of Internet Marketing: Leads and Sales". This is what drives all of our work.

Also, please read: "Internet Marketing Return On Investment (ROI)". This is what keeps us on track to make your business more profitable.


One more thing. I'm sure I don't have to tell you that today's economy creates new challenges. Internet Marketing can help with those challenges. You may be interested to read our article: "Internet Marketing in a Recession and Changing Markets".